Sara Taher is an SEO Consultant and Speaker based in Ontario, Canada. She joins me on this episode of Talks with SEOs (#TwSEOs) to discuss ‘Getting Your Business Ready for SEO’.
For many business leaders, SEO is a channel they believe they must invest in. The need to ‘tick the box’ as a business that invests in SEO overshadows a set of important considerations: is the business ready to incorporate SEO? Is the current infrastructure suitable for SEO? Is there a company-wide commitment to actively manage their SEO?
SEO is a great channel for generating revenue. However, a business has to be readied for the channel. What should a business consider before taking the leap and investing in the SEO channel? Sara and I discuss on this episode.
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Want to watch more video conversations with fellow SEOs? Check out the Talks with SEOs (#TwSEOs) page.