On this episode of Talks with SEOs, I speak with Patrick Rice, a Strategic SEO Consultant. At a time where some SEOs shy away from the term ‘link building’, Patrick embraces it as an essential part of SEO, to improve rankings for clients. Patrick and I speak on why brands should not neglect the benefits of acquiring backlinks and some tactical approaches to link building. We also ponder on some of the ways AI is likely to impact SEO and search behaviour in the next few years.
You can find Patrick on LinkedIn, Twitter, YouTube, and his website, PatrickRiceCo.com.
Want to watch more video conversations with fellow SEOs? Check out the Talks with SEOs page.